Marketing Associate (Influencer Outreach & Social Media Marketing)

Position Title: Marketing Associate (Influencer Outreach & Social Media Marketing)

Employment Type: Full-Time | On-Site
Location: La Grange, IL 60525

Company Overview:
With a strong presence in the Latin market in Chicago, V5 Group has served over 10 million guests and partnered with 250 clients since its establishment in 1995. Specializing in Latin-focused events, the company excels in innovative social media marketing and influencer collaborations to engage audiences. V5 Group’s primary mission is to expand its impact within the Latin community through effective event promotions and strategic campaigns.

Job Description:
V5 Group is seeking a Marketing Associate with a primary focus on Influencer Outreach, Social Media Marketing, and Public Relations. In this full-time role, the chosen candidate will take a direct role in driving influencer marketing campaigns to promote events and enhance community engagement across various social media platforms such as Instagram, TikTok, and YouTube.

Key Responsibilities:
– Identifying Influencers: The candidate will be tasked with identifying influencers aligned with V5 Group’s brand values and target audience on major platforms.
– Influencer Outreach: Craft and deliver personalized messages to engage influencers and communicate potential collaboration opportunities.
– Relationship Management: Building and maintaining strong, enduring relationships with influencers and social media personalities.
– Campaign Coordination: Assisting in planning and executing influencer marketing campaigns, in close coordination with the marketing team.
– Performance Tracking and Reporting: Monitoring the performance of influencer campaigns and providing detailed reports on key metrics such as reach, engagement, and ROI.
– Social Media Trend Analysis: Remaining updated on the latest social media trends, emerging influencers, and strategies to enhance outreach efforts.
– Collaboration with Marketing Team: Collaborating with the broader marketing team to align influencer collaborations with company goals and other promotional initiatives.

Key Skills & Qualifications:
– Experience in Influencer Marketing, Social Media Marketing, and Public Relations
– Strong communication and relationship-building skills, particularly in networking and influencer management
– Experience with event promotion, particularly for large-scale or high-visibility events
– Proficiency in writing personalized outreach and engaging content creation
– Familiarity with digital marketing trends and social media strategies
– Passion for women’s empowerment and diversity promotion in the marketing industry
– Bachelor’s degree in Marketing, Communications, or a related field

Benefits:
– Competitive salary: $18.00 – $21.67 per hour
– Health insurance and dental insurance
– 401(k) plan
– Employee discounts and team-building events (e.g., happy hours)

Job Type: Full-time
Hours: 40 hours per week
Location: La Grange, IL 60525 (Relocation is necessary before starting work)

How to Apply:
Interested candidates are encouraged to submit their resume and cover letter through Indeed or LinkedIn.